Showing posts with label branding. Show all posts
Showing posts with label branding. Show all posts
Saturday, January 16, 2016
A Website Refresh
It was a long time coming, but I have finally taken the time to update and refresh my business website. Take a look!
Tuesday, March 17, 2015
Art in Public Spaces
Plexiglass panel print with brushed nickel standoffs
Eventi Hotel, NY
Large format printing and cut vinyl lettering
Ligne Roset at 2013 West Edge Design Fair, CA
Dimensional lettering and architectural signage on curved wall
Target House at St. Judes Children’s Hospital, TN
Large format printing with colorful paper install
Benjamin Moore Paints
2012 Architectural Digest Home Design Show, NY
Cut vinyl lettering and custom image install
Karen Alweil Studio
2012 Architectural Digest Home Design Show, NY
Dye sublimation fabric printing
Domoore Designs // DIFFA: Dining by Design
2012 Architectural Digest Home Design Show, NY
Ever wonder just how this art gets created?
I always have and now I know ...
White Light Visual presents ...
DYNAMIC DESIGN + LARGE FORMAT VISUALS:
Transforming Corporate, Retail, Institutional and
Educational Environments // March 25, 2015
Lunch + Learn event from 11:30am until 2pm
at Harbor Place, 9 Rantoul St. Beverly MA
Visit me and the creative team at White Light Visual
studio in Beverly during #BostonDesignWeek and you
will learn design how-to’s behind public art installs.
RSVP by March 23rd to attend.
yvonne@whitelightvisual.com
Sunday, February 22, 2015
Conference Room Makeover
This is a #throwback makeover, from a couple years ago. My task was to choose paint color, carpet, and design elements for the Designer Bath conference room, where we often hosted invitational Lunch + Learns for the design community.
Above is the “After.” Below is the eye-sore before ...
This support beam posed the biggest challenge. After much thought, simply wrapping it tightly with rope created an interesting texture in the room, while referencing the company’s early years when still located in the seaport town of Salem, MA. The decorative orange tree, taking a cue from the company’s brand colors, adds brightness and life to the corner of this window-less office space.
The new paint colors for the walls in the conference room and adjoining cubicle area both had to coordinate with the new commercial grade carpet we chose from Landry and Arcari.
To finish the space, cut vinyl was added to the conference room walls. On one side, the Designer Bath logo in white, and on the monitor wall we added a reflective wave pattern taken from their Salem Plumbing logo.
At my new position at White Light Visual, this is the type of project we are often called upon to design and execute – branding corporate, retail, and institutional environments through “visual marketing.” To me, it’s just another form of art.
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